The Effectiveness of BookBub Ads

BookBub is the most popular mailing list / advertisement venue for ebooks right now. BookBub sends out a daily email to well over three million subscribers showcasing ebooks that are being offered for a discount. There are many other promotional sites out there that are useful, but they don't have nearly the number of subscribers that BookBub does.

For an independent author, the downsides to BookBub are twofold:  the chances of getting accepted, and the high price of entry.

There are innumerable posts out there already that give advice on how to better your odds of acceptance, including one by BookBub itself, so this post will not address that.

Instead, this post will address the high price of entry, or more specifically, the potential return on investment (ROI) of running a book ad. Depending on the popularity of the genre and the type of promotion involved, a Bookbub ad can cost anywhere from $55 to $2,350. (as of January 2016) As an author I am most interested in submitting to the Fantasy or Action and Adventure genres, where prices range from $260 to $1,450.

RANGER: Operation Axehammer is Released for Kindle!

My third novel, the first in a new series, is now available on Kindle!

Eager to take the fight to the Germans, hundreds of young American soldiers volunteer to become Rangers, an elite unit modeled after the famed British Commandos. Chuck Hawkins and Alan Patrick are two such men, ready to accept the challenge and show the world that Americans are ready to fight. 

After surviving months of hellish training, Hawkins and Patrick are selected to join a Ranger squad on a covert mission in occupied France. Under orders to avoid contact with the Germans, the plan goes awry when bullets start flying minutes after their landing. Hawkins, Patrick, and the rest of the Rangers are determined to complete their mission, all the while pursued by a ruthless SS officer and his fanatical troops. 

 RANGER: Operation Axehammer is a military action - adventure novel written in the spirit of classic war movies and wartime pulp adventure fiction.

The ebook is available from:

Amazon US	Amazon UK	Amazon DE	Amazon FR
Amazon ES	Amazon IT	Amazon NL	Amazon JP
Amazon BR	Amazon CA	Amazon MX	Amazon AU
Amazon IN

Epic Fifth F.I.T. Challenge

November 14, 2015

The Epic Fifth F.I.T. Challenge is the last OCR I will be doing for 2015.  It was a short race, only 3.68 miles, so I was not too worried about it. It was also a small race, with only 500 participants.  I had not seriously exercised since the Killington Beast, but I was not too worried, but now that the race is over, I wish I had trained more for it.

Unboxing: Lone Wolf Adventure Game

As I mentioned in a previous post, as a kid I was a big fan of Joe Dever's Lone Wolf Adventure Gamebooks.  So it was with eager anticipation that I received my boxed copy of the Lone Wolf Adventure Game.

Joe Dever's Lone Wolf

In Junior High School I went to my school's book fair and I found Book 1 Joe Dever's Adventure Gamebook series Lone Wolf: Flight from the Dark.  I had already been a fan of Choose Your Own Adventure books, but this was a step beyond that--rather than simply making decisions, you created a character, with skills and equipment you chose at the beginning of the book, and used them throughout the story.